Case study:
Insly
See how we've brought to life insurnace broker vision
Digital Product Design
With just the right tools for the job, we're always ready to join your project at any stage of its life cycle, to design complete and desirable products.
Our services
UX / UI Design
Product Design Workshops
Design Audits & Reviews
Design Systems
So, what you may need them for?
- Validate your ideas and understand how to bring them to life.
- Attract potential users with best-in-class design and visual assets.
- Refine product structure to increase ease of use for your customers.
- Increase users’ engagement by improving UI and UX quality.
- Cut down development costs with well organized product design process.
- Improve conversions by solving bottlenecks issues in your user-paths.
- Make your brand consistent and desirable with the use of proper UX and UI solutions.
- Find and fix all the pain points that might affect your users' journeys.
Already interested?
Let's discuss it in details!
Let's discuss it in details!
Contact us
How does it work on different product maturity stages?
It's not just a "startup thing". Over the years we've worked with digital products on every stage of their life cycle.
Product in concept phase
You have some ideas and visions but struggle with next steps, or want to validate your concept?We can polish and materialize your vision during a product design process adjusted to your needs.MVP ready
You've just finished building up your first stage Minimum Viable Product and looking for continuing the process.We will start with reviewing, testing and evaluating your current build, defining improvement areas and then providing designs for next phases according to priorities that we will set up.Take over an Ongoing development & growth
You have your ongoing development process and actively used product. Feeling stuck? Want to improve some areas? Looking for a direction to grow?We will review your product, define pain points and propose solutions, or find a way to effectively incorporate your business needs into a working product of yours.Mature Product
You have a working product but not much is going on with it recently? Wondering wether it's still worth any design process?We will give it an extensive revision process, refresh UI, improve UX and fix all user flow paths based on your current business needs and strategy.Legacy Product
You have an existing product with some share in the market but also a technological debts and legacy design and features? Feel like a time to move on from WinXP era?We'll trim down legacy features, refresh visual side, adjust all components to modern standards and review users' behaviors to decide wether we should keep "sharing to MySpace", or not ;-)
Services and Tools in our Process
Our product design services and tools are always adjusted to your business's individual needs. Nothing more and nothing less.
You might have heard of many steps of a Product Design Process, such as UX, UI design, testing, or research and workshops, but what are they actually used for differs depending on the current stage of the product development. We’ve been on each and every one of these steps and gathered massive expertise in those fields. We have years of built up expertise and constantly facing technical challenges which our clients struggle to overcome.
Product Design Service:
What value does it bring to your project at it's particular life stage:
Your product's life stage:
- Discovery & workshopsLet`s meet and brainstorm your initial ideas to define development and design directions and validate your vision
- Product Designer
- Product Owner
- 1 - 2 days
- Meeting on-site or online
Time for a first serious evaluation and reality-check with your new product. Let`s review it`s current shape and confront it with your initial expectations and assumptions.- Product Designer
- Product Owner
- Technical Lead
- 1 - 2 days
- Meeting on-site or online
Periodically held workshops and researches help in keeping track of product vision between all stakeholders and it`s postion on the market.- Product Designer
- Product Owner
- Technical Lead
- 1 - 6 hours
- Meeting on-site or online
Finding pain points, reasons for lack of development and current state of the users- Product Designer
- Product Owner
- 1 - 2 days
- Meeting on-site or online
Finding a way of revitalizing the product, whether it’s still valid, how we can overcome technical constraints, etc.- Product Designer
- Product Owner
- 1 - 2 days
- Meeting on-site or online
- Concept designDefining unique selling points of your product, it’s purpose and place on the market. Preparing moodboards and defining technical and visual directions.
- Product Designer
- Technical Project Manager
- Technical Lead
- Product Owner
- 1 - 2 weeks
- Highly depending on expected outcomes
Based on extensive research and facilitated decision process we will create concepts for next steps and phases of product development.- Product Designer
- Technical Project Manager
- Technical Lead
- Product Owner
- 1 - 2 weeks
- Highly depending on expected outcomes
Every product needs constant improvements and looking for new visions and directions to grow and adapt to changes in the market and user expectations.- Product Designer
- Technical Project Manager
- Technical Lead
- Product Owner
- 1 - 2 weeks
- Highly depending on expected outcomes
Based on input from stakeholders, researches and workshops we can define directions for your product development.- Product Designer
- Technical Project Manager
- Technical Lead
- Product Owner
- 1 - 2 weeks
- Highly depending on expected outcomes
Even an old, established and battle tested solutions get outdated after a while and can easily be improved with new solutions, standards and user behavior patterns.- Product Designer
- Technical Project Manager
- Technical Lead
- Product Owner
- 1 - 2 weeks
- Highly depending on expected outcomes
- UX DesignDesign team works on lo- and hi-fidelity wireframes, defines first user journey paths, user flow maps and sketches basic functionality.
- Product Designer(s)
- Product Owner
- 1 - 2 weeks sprints
At this phase we already have an initial input from the users based on which we can provide significant improvements to the overall product structure and flows.- Product Designer(s)
- Product Owner
- 1 - 2 weeks sprints
Based on ongoing observation, testing and gathering insights from the business, we will resolve any issues, improve existing functions and develop new ones to increase customers engagement.- Product Designer(s)
- Product Owner
- 1 - 2 weeks sprints
At this stage it is important to deep dive into all existing user paths and flows to make sure that usability and overall experience doesn’t suffer from outdated solutions and all functions are well accessible.- Product Designer(s)
- Product Owner
- 1 - 2 weeks sprints
At this stage it is important to deep dive into all existing user paths and flows, as most probably we can significantly improve them and thus regain users engagement and bring your product to the new level.- Product Designer(s)
- Product Owner
- 1 - 2 weeks sprints
- Testing & reviewThis stage might be repeated multiple times in between concept, UX and UI design phases. Making sure we’re heading into right direction at the very early phase.
- Product Designer(s)
- Product Owner
- 1 - 5 days
- Depending on how extensive tests are required
Having a working product, even in a very early phase is a massive advantage in evaluating its potential and planning future direction for its development. Let`s do that!- Product Designer(s)
- Product Owner
- 1 - 3 days
- Depending on how extensive tests are required
To precisely define all the pain points and bottlenecks of the user flows, we can conduct research, tests and prepare detailed reviews of your digital product.- Product Designer(s)
- Product Owner
- 1 - 6 hours
- Repeated periodically
Examining your digital product is always worth the hassle, especially if you haven’t for a while. Taking a look at a real-life usage data, user behaviors and what’s blocking them, might be really eye-opening and define direction for further development.- Product Designer(s)
- Product Owner
- 1 - 3 days
- Depending on how extensive tests are required
Examining your digital product is always worth the hassle, especially if you haven’t for a while. Taking a look at a real-life usage data, user behaviors and what’s blocking them, might be really eye-opening and define direction for further development.- Product Designer(s)
- Product Owner
- 1 - 3 days
- Depending on how extensive tests are required
- UI DesignBased on prepared UX and product assumptions and strategy, as well as with brand requirements in mind, design team will find and apply new and attractive visual language for the product.
- Product Designer(s)
- 1 - 2 weeks sprints
If you`ve already set a visual direction for your product it`s time to polish all imperfections, incorporate knowledge from tests and users` reviews and supply high quality solutions and assets wherever you`ve cut some corners in pre-MVP phase.- Product Designer(s)
- Product Owner
- 1 - 2 weeks sprints
Every product in an ongoing development phase needs pleasing, consistent and informative UI. At the same time, all components and solutions should be documented and organized as a part of design system.- Product Designer(s)
- 1 - 2 weeks sprints
We will refresh all the styling, interface elements, color pallets, icons and other assets to make sure they go on par with current standards and your brand image and position.- Product Designer(s)
- Product Owner
- 1 - 2 weeks sprints
We will redesign your digital product to all modern standards and bring it back to the game on top-notch level. We will make sure it goes on par with your current brand image and eventually put it all together into coherent design system for ease of future development.- Product Designer(s)
- Product Owner
- 1 - 2 weeks sprints
- Development handoverPreparing usable, functional and beautiful design is one thing, but making sure it`s well organized, understandable and clear for the developers is the other story. This stage is crucial for proper development estimation and technology directions.
- Product Designer
- Technical Project Manager
- Technical Lead
- Front-end Developer
- Product Owner
- Constant communication
- Occasional team syncs
Besides obvious constant cooperation with developers, it is a good moment to validate value of technical decisions and solutions taken in pre-MVP phase for UX of your product.- Product Designer
- Technical Project Manager
- Technical Lead
- Front-end Developer
- Product Owner
- 2 - 8 hours
- Solid technical refinement
Constant efficient cooperation with development team, wether in-house or from external company, is crucial for smooth and effective development and deployment process.- Product Designer
- Technical Project Manager
- Technical Lead
- Front-end Developer
- Product Owner
- Constant communication
- Occasional team syncs
We will make sure that all our designs, plans and actions are coordinated and refined with a development team, to avoid any unnecessary changes, keep project within technological constraints and cut your costs low.- Product Designer
- Technical Project Manager
- Technical Lead
- Front-end Developer
- Product Owner
- 1 - 6 hours
- Repeatable meetings
We will make sure that all our designs, plans and actions are coordinated and refined with a development team, to avoid any unnecessary changes, keep project within technological constraints and cut your costs low.- Product Designer
- Technical Project Manager
- Technical Lead
- Front-end Developer
- Product Owner
- 1 - 6 hours
- Repeatable meetings
- Next phase
Interested? Schedule a free, 30 minute consult with: Michał Jakubowski, our Head of Design.
No matter how complex is the problem you are facing, we will bring you the most efficient solution.
They said...
“With exceptional project management skills and technical expertise, YND produced an impressive, turnkey MVP solution. They offered value beyond their delivering the product, educating their client along the way. Their contribution was invaluable.”
Ludovic Ciannarella
Director of Business DevelopmentAirPlus International
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Let's get in touch!
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